But Carter’s Christian commitment, defined as ‘evangelical’, aroused curiosity and brought the movement to the attention of America’s cultural gatekeepers. Prior to this, few people in the upper echelons of government, education or media knew what an evangelical was, let alone what they believed or stood for. The impetus behind this media splash was the nomination of Jimmy Carter – a Southern Baptist Sunday School teacher, peanut farmer, and governor of Georgia – as the Democratic Party’s candidate for President. In the fall of 1976 Newsweek magazine ran a cover story titled ‘The Year of the Evangelical’. New York, NY: Liveright Publishing Corporation, 2020. Kristin Kobes Du Mez, Jesus and John Wayne: How White Evangelicals Corrupted a Faith and Fractured a Nation.
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